DRJAYS.COM LAUNCHES “SUMMER SENSATIONS 2009”

DrJays.com, the leading online retailer of street fashion, presents our third annual music campaign – Summer Sensations.

A select group of exciting new artists were chosen to model for DrJays.com in this year’s Summer Sensations initiative, dressed in the most popular brands for the summer 2009 season. The campaign will run across the site from June till September.

“Summer Sensations is about DrJays.com showing our direct support for exciting new talent,” says Simone “Boss Lady” Kapsalides, DrJays.com’s Content Manager. “Artists we believe are moving popular music in a positive direction.”

The campaign features debut acts bringing the heat over the summer – Def Jam R&B artists Jeremih and Shonie, Cinematic Music Group/Epic rapper Nipsey Hussle, Jive Records’ pop/R&B discovery Livvi Franc, Universal Republic’s “moon man” David RUSH and today’s most-talked about female hip-hop sensation, Nicki Minaj (So Icey/Mizay Entertainment).

Visit DrJays.com to view the entire campaign, plus complete artist profiles consisting of interviews, biography information, images, video footage and official links.

ABOUT DRJAYS.COM

Founded in 1999, DrJays.com is the leading online retailer of street fashion, and was awarded the 2007 VH1 Hip-Hop Honors Award for Best Hip-Hop Apparel Site.

DrJays.com has enjoyed consistent growth and currently generates over 2.5 million unique visitors and 70 million page views per month (CoreMetrics Analytics).

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